Watch this space.
We'll be launching our first CALL FOR ARTISTS in coming weeks.

We partner with artists, makers and brands to create bespoke projects of all kinds--from limited edition recordings and books to documentaries and capsule collections.

Celebrating stories of true grit.

What Is a Cowboy, Anyway?

New York Times, April 2024

Cowboy style means something different for every group and era — from the vaqueros to Buffalo Bill, Madonna to the Marlboro Man, Lil Nas X to Louis Vuitton.

A Cool Country and Americana Music Scene Is Exploding in Los Angeles

Los Angeles Magazine, December 2023

'This Is Like the Studio 54 of Now'

Two-stepping the night away at Ridgewood's sold-out honky-tonk party.

Photo by Eric Ogden

New York Magazine, February 2024

Stay tuned. Feel the grit.

Be the first to know about our first CALL FOR ARTISTS.